What to expect from my "Sustainability Series"??

In my previous post, I deliberately gave only a general introduction to Sustainability and discussed how it lies at the foundation of mindful life choices. The idea was to start from a broad view and then, in subsequent posts, tackle specific areas, businesses, and verticals in which Sustainability is a central policy.

Who am I?

I am no expert in Sustainability; I am a Copywriter, a researcher, a (self-proclaimed) environmentalist, a homemaker, and a mother who is on her way to learning about Sustainability and responsible ways of living. So that is the perspective with which I am writing for those who have a general idea of what this word means, but would like to know more and inculcate the best practices in their own lives to move to the saner side.

What do I plan to do with this series?

I have a chain of ideas for forthcoming posts where I will discuss (not necessarily in the same order) sustainability at home, everyday products and services that promote sustainable lifestyles, different industries and how they promote a sustainable living, corporate social responsibilities towards sustainable co-existence, countries that are acing the sustainability game and how they are doing it and also the not-so-effective countries in this realm and the problems they are facing.

Somewhere in between, I shall also discuss how individual lifestyle decisions like health and food preferences, vegetarianism, minimalism, and recycling because they all fall in the category of sustainable living.

Why am I doing this and who would find this interesting?

Well, I am curious that way, always eager to learn about the world and how people adapt to changing times. I am taking a trip into this concept and what it has to offer to our world. And I would like for others who are interested in learning with me to join me:

Ask questions, offer explanations, and even correct me when I am wrong or not quite getting there!

The idea is not to feign any expertise because the topic is truly magnanimous, but to learn something new with each topic in an easy and compact fashion because who has the time to read essays on sustainability!

So, it is for people who are in a hurry and cannot read extensive research on a new topic but still would like to learn something new every now and then.

Or for those who want to begin a new way of life but are not exactly sure where to start.

What can you expect from my writing?

As a researcher, I promise to read thoroughly before I write about any topic. I like to keep it real, simple, and witty. And would try to explain difficult subjects in an easy way so that more and more people who want to adapt to sustainable living can grasp the concept and modify it to fit their lives. Because truly, there is no ONE way to live sustainably.

What do I hope to achieve from this series?

First and foremost, I am doing this to teach myself more about sustainability and for the unparalleled joy of learning through writing!

Secondly, I want to connect with like-minded people and find a community of responsible and saner humans (kindly connect me to other writers on similar topics, dear readers)

AND...

Lastly, I hope that more and more people assume the responsibility of creating a world that cares more and where people understand their individual roles within the cosmic existence and want to leave our planet in a tad better condition than how we found it!

Sustainability is a global movement that needs everybody to pitch in. If yours is a business that caters to the services and products mentioned above, I would love to be your voice!

• I can write content for your website: home pages, about pages and blog articles to create awareness about your products or services.

• Product descriptions that uniquely and creatively describe your products.

• E-mail marketing: by far the most cost effective and proven method of nurturing your email list!

• Newsletters for internal and external communications with employees and clients.

• Landing pages & Social media ads to ensure that you have a sound online presence in the post-pandemic world.

• Sales Pages your 'money-makers' that actually help you make sales!!

Please get in touch for a FREE discovery call! *Limited time offer*